The NJ State Library will be launching a community based public awareness campaign featuring role models as “Library Champions” from the sports and literary fields demonstrating how libraries have the power to transform people’s lives. Our “Library Champions” campaign will emphasize that libraries have the power to transform people’s lives by offering free and excellent reading and learning opportunities for everyone.
The State Library will provide your library with gorgeous full color 18 * 24″ posters (they will fit on the end caps).
To place your order go to: http://tinyurl.com/njchampions
Champions so far include:
AUTHORS
• Judy Blume
• Janet Evanovich
• Michael Connelly
• Chris Andersen
ATHLETES
• AJ Burnett, NY Yankees
• Kofi Kingston, WWE
• Justin Tuck New York Giants Football
• Zach Parise, New Jersey Devils
• Devin Harris, NJ Nets
• Cheri Blawet- Paralympics Gold Medalist
• Lauryn Williams- USA Track and Field – Olympian
• Joe Theismann, , NJ native
• Trent Cole- Philadelphia Eagles
• Jim Dowd, retired, Stanley Cup Champion
We are still trying to secure a Phillies player.
We are developing a beautiful Web site that will have more information about the champions and important information about what why libraries are valuable to our communities. We encourage libraries to have their customers become champions too and will have a link for them to sign up with NJLA. We will also be providing a web icon for you to place on your sites.
We have secured four billboards, one in south Jersey and three along the NJ Turnpike that will run November through February. We wil also be running ads at teh Path Train stations in December and February and will have skins on tractor trailers.
We are still looking for box truck owners wiling to give us free space on their trucks to feature a graphic of an athlete or author and a positive message about the value of libraries. We will pay for the design and installation of the skins. If you know anyone who owns a box truck or a company with a fleet of box trucks, please contact me via email. Thanks.
Nancy Dowd, Director
NJSL Marketing and Public Relations
ndowd@njstatelib.org


Atlantic County libraries gave away tote bags to anyone who filled out a card. They got a lot of great comments to start a storybank.
Two incredible librarians from Mount Laurel, Joan Serpico and Kelly Garwood, developed a form for customers to share their stories. They display a logo on the front page to make it easy for folks to share.