Posted in Marketing Surveys on February 29, 2008 | 11 Comments »
Thanks for taking the time to help us out with the NJSL marketing survey. What a great turnout- we had nearly 400 people respond. Wow!
We had an idea that there were some communication problems on our end, but boy did that survey say it LOUD AND CLEAR. So in answer to the question of how [...]
Read Full Post »
The Blue Ribbon Task Force invited me to share some new trends in marketing at their meeting this morning. Great group! I can’t wait to hear the recommendations they are going to make to Norma. They are going to present their report at the State Library’s session at NJLA this April. Be the first [...]
Read Full Post »
Posted in Promotional Materials on February 24, 2008 | No Comments »
ProQuest has a complete marketing tool kit for academic and public libraries.
Read Full Post »
For the past two years the State Library has been working with different marketing strategies to help libraries promote statewide services. While each campaign had its own successes, the 10 questions in this survey are designed to help us evaluate how we did in terms of reaching libraries. We are also looking for feedback about [...]
Read Full Post »
Posted in Contests, tagged You Tube Contest on February 23, 2008 | No Comments »
The New Jersey State Library and INFOLINK are pleased to announce the winners of the statewide comic and YouTube video contest. Courtney Wu of Basking Ridge, NJ won for her 30 panel comic on the Bernardsville Public Library. Elena Ordille of Hammonton, NJ won for her YouTube video on the Atlantic County Library/West in Hammonton. [...]
Read Full Post »
The New Jersey State Library is partnering with Barnes & Noble and the New Jersey Library Association to sponsor “Love Your Library” month in February 2008 to once again help fund the Statewide Summer Reading Program at all public libraries in New Jersey. Barnes & Noble will donate a percentage of every sale from every [...]
Read Full Post »